At Galaxy Multi Rides, there’s nothing more rewarding than when a brand comes back to work with us again, especially more than a decade later.

We’re excited to share that we recently completed another custom mechanical shoe attachment for Brooks, this time spotlighting their brand-new Glycerin Flex running shoe. This latest project was brought to us by Alexander Exhibit, who partnered with Brooks to bring the activation to life.

What makes this build even more meaningful? The very first custom shoe ride we created for Brooks dates all the way back to 2013. Nearly 12 years later, they trusted Galaxy once again to create a bold, interactive experience for their newest product launch.

From 2013 to Today: A Full-Circle Moment

Custom projects are at the heart of what we do. Over the years, we’ve designed and engineered hundreds of one-of-a-kind attachments for major brands, experiential marketing agencies, and exhibit houses across the country.

So when Alexander Exhibit reached out about another Brooks collaboration, it felt like a full-circle moment. It was proof that long-term relationships, craftsmanship, and creative problem-solving truly stand the test of time.

Brooks’ new Glycerin Flex shoe is all about performance, comfort, and innovation, so our design and fabrication teams worked closely with Alexander Exhibit to ensure the finished attachment captured the look, scale, and unmistakable silhouette of the sneaker while remaining fully functional and rider-ready.

Turning a Shoe into an Experience

Transforming a product into a mechanical ride is no small feat. Every custom build involves:

  • Precision engineering to ensure rider safety and stability

  • Sculpting and fabrication to replicate product details

  • Custom finishes and branding

  • Seamless integration with our mechanical ride bases

For the Glycerin Flex project, that meant recreating the sleek shape of the shoe while ensuring it performed flawlessly in real-world event environments, perfect for trade shows, product launches, and experiential brand activations.

Why Brands Keep Coming Back to Galaxy

Repeat collaborations like this one are what drive us. They speak to more than just a finished product—they reflect:

  • Trust built over time

  • Consistency in quality

  • Creative execution

  • Reliability from concept to completion

Working with Brooks again reinforces exactly why we love what we do: helping brands create unforgettable, interactive experiences that connect with audiences in a big way.

We’re proud to partner with exhibit houses like Alexander Exhibit who bring ambitious concepts to the table and collaborate closely with our team to make them a reality.

Ready for the Next Custom Build

From sneakers and surfboards to animals, characters, and fully branded installations, Galaxy Multi Rides specializes in turning bold ideas into real-world attractions.

Thank you to Brooks and Alexander Exhibit for letting us be part of another exciting launch and for trusting Galaxy once again.

We can’t wait to see what we build next.